Pawan Kalyan’s much-anticipated period action drama, Hari Hara Veera Mallu, which hit theatres on July 24, has failed to make a significant impact at the Indian box office. Despite a strong start, the film’s performance has been nothing short of disappointing, with collections rapidly falling below expectations.
A Strong Start, But No Follow-Through
Hari Hara Veera Mallu opened with a bang, registering a record start for the “Power Star” Pawan Kalyan. However, despite the grand opening, the film struggled to maintain momentum. The extended 4-day opening weekend failed to capitalize on the buzz generated prior to release. Negative word-of-mouth and poor reviews quickly took a toll on its weekday collections, with the box office numbers spiraling downwards.
Day-by-Day Box Office Breakdown
The film’s day-wise collections highlight the drastic dip in earnings. Hari Hara Veera Mallu made ₹12.75 crore from premieres and ₹34.75 crore on Day 1. However, after that, the numbers dropped significantly:
- Day 2: ₹8 crore
- Day 3: ₹9.15 crore
- Day 4: ₹10.6 crore
- Day 5: ₹2.1 crore
- Day 6: ₹1.75 crore
With a 16.66% decline on Day 6 compared to Day 5, the film’s overall collection at the Indian box office stands at ₹79.1 crore net. After adjusting for GST, the film’s gross domestic collection is approximately ₹93.33 crore. The sudden dip in revenue during the weekdays signals a tough road ahead for the film.
Budget vs. Recovery: A Mega Disaster
Hari Hara Veera Mallu was made on a reported budget of ₹300 crore, but so far, it has earned only ₹79.1 crore net. This means it has recovered just 26.36% of its total cost, making it a massive disappointment for both producers and distributors. With such poor returns, the film has already been labeled a “mega disaster” at the Indian box office.
About the Film
Directed by Krish Jagarlamudi and AM Jyothi Krishna, Hari Hara Veera Mallu stars Pawan Kalyan in the lead role, supported by Bobby Deol, Nidhi Agerwal, and Sathyaraj. Produced by A Dayakar Rao and AM Rathnam under the Mega Surya Production banner, the film was expected to make a significant mark in the industry but has faltered dramatically.
