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The cozy couture: In 2020 comfort comes first in fashion

Halfway into 2020 with most part of it spent in lockdown; this year has officially been tagged as the year of lounge wear — sweatshirts, joggers, hoodies, pyjamas are mainstays etc.

From street chic to athleisure, the cozy couture trend is an ideal choice to make a style statement from the comfort of your own home. With temperatures rising every day, breathable fabrics like viscose and modal are great options. These fluid fabrics are environment-friendly and degrade within 4-6 weeks, making them a sustainable fashion choice, says Nelson Jaffery, Head of Design at Liva.

Sonali Brid, Assistant Professor, Fashion Design Department, ITM Institute of Design and Media, said, “In this corona pandemic situation, professionals are really wanting to feel relaxed in their work-from-home uniform which has made this clothing category a preferred option to suits and dresses.

“We are spending a lot of time indoors but spending this time in style is a great idea. This is the reason seamless, comfortable and supportive loungewear serves as the preferred choice. So, from morning to night and from kitchen to screen, these items make you feel good, look good, easy to work in and great for relaxing,” she further adds.

Speaking to style experts Jaffery, Brid and Abhishek Yadav, Design Head, Spykar lifestyles to give some options to work this trend through to the end of the year.

Sweatpants to be Dynamic
Sweatpants may have once been the best option for lounge wear and when hanging out around the house but that’s no longer the case. Sweatpants have become the new street style. They can be easily teamed up with tank tops, hoodies, t-shirts in an effortless way. Throw on a pair of cool sneakers for the 2-mile wear.

The Cozy Couture Lounge Wear Trend Hoodies Pyjamas
the cozy couture lounge wear trend

Crop tops and Jeggings
With the distinctive form of skinny pants and unmatched comfort of leggings, is the hybrid known as Jeggings. Jeggings are not only comfortable, but they are stylish as well. They can be matched with any crop top along with boots or mules depending on your look. For a more styled affair, you can try black jeggings with a sparkly crop top and some gold or silver jewellery.

Bomber jackets and Shorts
Bomber Jackets are perfect if you want to keep yourself cozy and slay at the same time. The bomber jacket is a timeless and looks good both on men and women; it’s this season’s must-have; team it with a pair of shorts, for a sporty and no-fuss look.

The Cozy Couture Lounge Wear Trend Sweatshirts Joggers
the cozy couture lounge wear trend

Sports tank tops with Boyfriend jeans
Tanks tops have been a staple in every fashion lovers wardrobe for its sheer versatility and comfort. Pair a solid tank top with boyfriend jeans; the contrasting fit of the two garments makes it an excellent choice for all body types. This casual look is great while hanging out with friends (social distancing norms adhered to) and for a date.

Oversized Drop-tail T-shirts
Influenced from street wear, cozy couture has emphasized the trend of oversized apparels, moreover T-shirts. Drop tail T-shirts have been one of the most loved trends, as this feature ensures high breathability and looks good on all the body shapes making you look and feel confident. They look best with knee-slashed denims and some dainty gold jewellery.

One-piece garments and button-down tops
The T dress, a one-piece garment or a jumpsuit makes for comfortably sophisticated style.

The Cozy Couture Lounge Wear Trend Hipsters Hoodies
the cozy couture lounge wear trend

Hipsters and Hoodies
Hipsters, boy shorts mixed with a favourite bralette, tank tops or even racer back tops are in style. A basic legging and a hoodie, or a smart jumpsuit in stretchy ribbed material can be a perfect outfit for the day. Printed sweatshirts with joggers can also be a great option to stay warm in the rains.

The whole idea of lounge wear is to look perfect in work-from-home outfits. Dress it up or down; or roll out of bed in style with these smart additions to your wardrobe

–IANS, Puja Gupta

Editorial Desk
Editorial Desk
The Editorial Desk comprises of content team members including Puja T, S Ghadashi, N N Sethi, who curate news-worthy content from various resources like the production house or their PR agencies, marketing agencies, etc.. Also, curate content from various domestic and international news agencies. The content team can be contacted on editorial-at-glamsham-dot-com and on @glamsham on social media platforms. Kindly visit for more information
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