When Ekta Kapoor was positioning the keenly awaited Tusshar-Riteish starrer KYAA SUPER KOOL HAIN HUM even higher than THE DIRTY PICTURE in terms of an all-India sale value, she wasn’t wrong!
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Says a noted trade consultant, ”There is a definite curiosity around the film for various reasons – it’s a comedy, the original was a hit, Tusshar and Riteish are tested brands in the youth comic space, and above all, the Balaji factor.”He adds, “That it’s a naughty and raunchy comedy definitely helps in making it a hot proposition.”
CHECK OUT: Tusshar does a John in KYAA SUPER KOOL HAIN HUM
The all-India distribution rights of KSKHH have been sold for a ‘super kool’ 21.6 crores to a Nagpur-based distributor, who is believed to have recently acquired ROWDY RATHORE and BOL BACHCHAN. The music and satellite rights were also pre-sold.
Says Tanuj Garg, CEO – Balaji Motion Pictures, ”The sequel is even more crazy and uninhibited than the original! Get ready for a mad ride!”
The film is slated for an August 2 release.
